Product Review | Jason Wu Beauty Soft Balm

Product Review | Jason Wu Beauty Soft Balm in Apricot 02 ($10,

Product Details (from Jason Wu Beauty's website):  This lightweight and nourishing lip balm is a hybrid of gloss + salve that can be worn alone or under lipstick. Infused with Jojoba Oil, Argan Oil, Hemp Seed Oil, Sunflower Oil and Shea Butter. Vegan formula.

Formulated without Propyl-Parabens, Butyl-Parebens, Phthalates, Formaldehyde, Formaldehyde-Donors, Nonylphenol Ethoxylates (NPEs), Oxybenzone, SLES, Retinyl Palmitate, Hydroquinone, Triclosan, Triclocarban, BHA & BHT.

Review:  Similar to his Hot Fluffs, the packaging has a clear window so you can see the product and photographs of women on the side.  The back of the packaging has information regarding the product.  The balm comes in a squeeze tube that matches the shade of the lip balm; however, the lip balm is a sheer tint rather than an opaque one.  The consistency of the lip balm is smooth; not too thick but not too thin either.  It is not sticky and glides nicely on the lips during application.  This is a perfect lip balm to top any other lip product or use alone for a more natural pout on the lips.  This has been my go-to lip balm these days next to the Laneige Lip Glowy Balm.  It keeps the lips hydrated and even when the balm fades; it does not leave the lips feeling dry.  I definitely recommend this lip balm.  If you do not want to pay $17 for the Laneige Lip Glow Balm or any other balm for that matter, this is your best bet.